Attractive Opportunities
Global Demand Analysis & Sales Opportunities in Pressure Sensitive Adhesives Market
- The annual demand for pressure sensitive adhesives was USD 13.24 billion in 2024 and is expected to reach USD 14.45 billion in 2025, up 4.7% than the value in 2024.
- During the next 8 years (forecast period of 2025-2032), the pressure sensitive adhesives market is expected to grow at a CAGR of 4.3%. The annual demand will reach of USD 19.40 billion in 2032, which is almost 1.35 times (~35% up) of the demand in 2025.
- During 2025-2032, the pressure sensitive adhesives industry is expected to generate a cumulative sales opportunity of USD 135.01 billion which is almost 2 times the opportunities during 2019-2024.
High-Growth Market Segments:
- Asia-Pacific generated the highest demand in 2024, with its robust industrial landscape as the key growth driver in the region.
- By application type, graphics is projected to be the dominant segment during the forecast period.
- By end-use type, automotive & transportation segment is expected to have the largest market share during the forecast period
Market Statistics
Have a look at the sales opportunities presented by the pressure sensitive adhesives market in terms of growth and market forecast.
Pressure Sensitive Adhesives Market Data & Statistics
Market Statistics
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Value (in USD Billion)
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Market Growth (%)
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Annual Market Size in 2023
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USD 13.24 billion
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Annual Market Size in 2024
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USD 13.80 billion
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YoY Growth in 2024: 4.2%
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Annual Market Size in 2025
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USD 14.45 billion
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YoY Growth in 2025: 4.7%
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Annual Market Size in 2032
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USD 19.40 billion
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CAGR 2025-2032: 4.30%
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Cumulative Sales Opportunity during 2025-2032
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USD 135.01 billion
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Top 10 Countries’ Market Share in 2024
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USD 11.04 billion +
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> 80%
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Top 10 Company’s Market Share in 2024
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USD 6.90 billion to USD 9.66 billion
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50% - 70%
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Market Dynamics
Introduction
What is pressure-sensitive adhesive?
Pressure-sensitive adhesive (PSA) is a type of non-reactive adhesive that creates a bond between surfaces when pressure is applied, and when withdrawn, leaves no trace by efficiently sticking two parts together without requiring solvents, water, or heat for activation. Commonly found in adhesive tapes, labels, stickers, etc., PSAs are known for their ability to adhere readily with minimal pressure and are often used in applications where a quick bonding method is required.
Market Drivers:
Rising Adoption Across Various Industries:
- PSAs are lightweight, versatile, and effective on a wide range of materials, even in challenging conditions. Their ease of use, speed, and cost-effectiveness compared to traditional bonding methods make them especially attractive for industries where efficiency and flexibility are crucial, driving widespread adoption and ongoing innovation.
Market Challenges:
A Shift Toward Sustainability
- Across Europe and North America, the adhesives industry is facing several challenges related to environmental and health regulations that are reshaping how products are made and used. Organizations like the UK’s COSHH (Control of Substances Hazardous to Health), the EU’s REACH framework, the globally recognized GHS labeling system, and the U.S. Environmental Protection Agency (EPA) are all playing a big role in this transformation. These bodies are enforcing stricter rules aimed at reducing the negative impact of chemicals on both people and the planet. This further results in manufacturers moving away from traditional solvent-based adhesives, which are known for their high levels of volatile organic compounds (VOCs) and are instead adopting water-based alternatives.
- As per a report by Eco Building Pulse (a publication of the American Institute of Architects), a single home in the EU could contain up to 185 gallons (around 700 liters) of adhesives—either directly or within various products. That figure highlights just how common adhesives are in our daily lives, and why it’s so important to make sure they’re as safe and sustainable as possible.
Market Opportunities:
Environmentally Friendly Substitute
- Bio-based pressure-sensitive adhesives (PSAs) provide a more environmentally friendly substitute for conventional petroleum-based goods. Leading the way in this development is the University of Minnesota, which has produced renewable chains of monomers that can be grafted onto common petroleum-based acrylates like n-butyl acrylate or 2-ethylhexyl acrylate.
- With up to 60% bio-based content, this novel method produces a PSA that maintains the strong adhesive qualities of its petroleum-based equivalents. Such compatibilities not only facilitate the scaling of bio-based PSA production but also create new opportunities for several new entrants.
Segment Analysis
Segmentations
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List of Sub-Segments
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Segments with High-Growth Opportunity
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Chemistry Type Analysis
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Acrylic, Rubber, Silicone, Others
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Acrylic segment is projected to be the fastest-growing segment during the forecast period.
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Technology Type Analysis
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Water-Based, Solvent-Based, Hot-Melt, Radiation, Others
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Water-Based adhesives segment is projected to be the dominant segment during the forecast period.
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Application Type Analysis
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Tapes, Labels, Graphics, Others
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Labels segment is projected to be the fastest-growing segment during the forecast period.
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End-Use Industry Type Analysis
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Packaging, Electrical & Telecommunications, Automotive & Transportaion, Building & Construction, Medical & healthcare, and Others
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Automotive & Transportation segment is expected to be the dominant during the forecast period.
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Regional Analysis
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North America, Europe, Asia-Pacific, Middle East and Africa and The Rest of the World
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Asia-Pacific (esp. China, India) is expected to be the dominant and fastest-growing region over the forecasted period.
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By Application Type
“Graphics segment is projected to be the fastest-growing segment during the forecast period.”
- The pressure-sensitive adhesives market is segmented by application type into Tapes, Labels, Graphics, and Others.
- Graphics segment is projected to be the fastest-growing segment during the forecast period, driven by applications like polyester films, vinyl films, and reflective products, etc. These adhesives are critical for outdoor signage (highway/vehicle), container marking, emblems, logos, and protective films for floors, carpets, and architectural surfaces.
- PSAs must deliver robust adhesion to withstand environmental stressors, while UV-resistant laminates protect vehicle wraps from abrasion, moisture, and fading. The versatility of PSAs ensures durability and aesthetic performance across indoor and outdoor settings, underlining their essential role in graphics applications.
By End-Use Industry Type
“Automotive & Transportation segment is expected to have the largest market share during the forecast period.”
- The pressure-sensitive adhesives market is segmented by end-use industry type into packaging, electrical & telecommunications, automotive & transportation, building & construction, medical & healthcare, and others.
- Automotive & transportation segment is expected to have the largest market share during the forecast period, owing to its advancements in digitization, automation, etc.
- PSAs are extensively used across automotive, aerospace, railway, and marine sectors for their humidity resistance, thermal stability, and strong shear/peel strength. Key applications include bonding automotive mirrors, trim, carpets, and weather stripping, as well as railway cockpit panels, insulation, and flooring. In aerospace, PSAs secure satellite subsystems, solar panels, and insulation, excelling in extreme temperature resilience.
Regional Analysis
“Asia-Pacific is expected to be the dominant and the fastest-growing region over the forecasted period.”
- Based on region, the pressure-sensitive adhesives market has been segmented into North America, Europe, Asia Pacific, and the Rest of the world.
- Asia-Pacific is expected to be the dominant and the fastest-growing region of the pressure-sensitive adhesives market over the forecasted period, due to its robust industrial landscape, which includes automotive, electronics, packaging, and healthcare sectors.
- The increasing need for advanced adhesive solutions in these industries positions APAC at the forefront of PSA consumption and production. Rapid industrialization and urbanization in this region further create a sustained demand for sophisticated adhesive technologies.
Competitive Landscape
Top Players
Most of the major players compete in some of the factors, including price, service offerings, regional presence, etc. The following are the key players in the pressure sensitive adhesives market -
- Henkel AG & Co., KGaA (Germany)
- H.B. Fuller Company (US)
- Sika AG (Switzerland)
- Dow (US)
- 3M (US)
- Scapa Group PLC (UK)
- Avery Dennison Company (US)
- Arkema S.A. (France)
- Wacker Chemie AG (Germany)
- Illinois Tool Works (US)
Note: The above list does not necessarily include all the top players in the market.
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Recent Developments/Mergers & Acquisitions:
- In November 2024, Henkel and Celanese partnered to develop water-based adhesives using captured industrial CO2 emissions, advancing circular economy solutions in packaging and consumer goods. Celanese’s carbon capture technology converts CO2 into methanol, a key component in adhesive polymers. This enables Henkel to produce eco-friendly adhesives, helping industries like e-commerce and labeling meet sustainability goals.
- On Oct 1, 2024, 3M™, a key player, introduced its Fastbond™ Pressure Sensitive Adhesive 1049 that delivers the performance and productivity 3M customers expect in a new portable, ergonomically engineered cylinder delivery system from Worthington Enterprises. With a next-generation, water-based formula, 3M Fastbond Pressure Sensitive Adhesive 1049 helps companies meet goals to lower volatile organic compounds (VOCs), solvents, and other targeted substances. Designed with innovative technology to be solventless and non-flammable, it may also help them meet environmental health and safety (EHS) goals. It's a sustainable, efficient, and versatile solution to bonding challenges—one that results in improved productivity, reduced waste, and enhanced safety.
- In May 2024, Arkema SA, a key player in the global pressure-sensitive adhesives market, acquired Dow, another key player in the market, for the flexible packaging laminating adhesives business, generating annual sales of around US$ 250 million. The proposed acquisition focused on the expansion of Arkema’s portfolio of solutions for flexible packaging.
Report Features
This report provides market intelligence most comprehensively. The report structure has been kept so that it offers maximum business value. It provides critical insights into market dynamics and will enable strategic decision-making for existing market players as well as those willing to enter the market.
The following are the key features of the report:
- Market structure: Overview, industry life cycle analysis, supply chain analysis.
- Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis.
- Market trend and forecast analysis.
- Market segment trend and forecast.
- Competitive landscape and dynamics: Market share, Service portfolio, New Product Launches, etc.
- COVID-19 impact and its recovery curve.
- Attractive market segments and associated growth opportunities.
- Emerging trends.
- Strategic growth opportunities for the existing and new players.
- Key success factors.
Market Study Period
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2019-2032
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Base Year
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2024
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Forecast Period
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2025-2032
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Trend Period
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2019-2023
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Number of Tables & Figures
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>100
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Number of Segments Analysed
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5 (Chemistry Type, Technology Type, Application Type, End-Use Industry Type, and Region)
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Number of Regions Analysed
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4 (North America, Europe, Asia-Pacific, Rest of the World)
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Countries Analysed
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15 (The USA, Canada, Mexico, Germany, France, Italy, The UK, China, Japan, India, Brazil, Saudi Arabia, Rest of Europe, Rest of APAC, and Rest of the World)
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Free Customization Offered
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10%
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After Sales Support
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Unlimited
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Report Presentation
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Complimentary
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Market Dataset
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Complimentary
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Further Deep Dive & Consulting Services
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10% Discount
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Market Segmentation
This report studies the market, covering a period of 15 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision-making and growth strategy formulation based on the opportunities present in the market.
The pressure sensitive adhesives market is segmented into the following categories:
By Chemistry Type
- Acrylic PSA
- Rubber PSA
- Silicone
- Other Chemistries
By Technology Type
- Water-Based
- Solvent-Based
- Hot-Melt
- Radiation
- Others
By Application Type
- Tape
- Labels
- Graphics
- Others
By End-User Type
- Packaging
- Electronics & Telecommunication
- Automotive & Transportation
- Building & Construction
- Medical & Healthcare
- Others
By Region
- North America (Country Analysis: The USA, Canada, and Mexico)
- Europe (Country Analysis: Germany, France, Italy, The UK, and Rest of Europe)
- Asia-Pacific (Country Analysis: Japan, China, India, and Rest of Asia-Pacific)
- Rest of the World (Country Analysis: Brazil, Saudi Arabia, and Others)
Research Methodology
- This strategic assessment report from Stratview Research provides a comprehensive analysis that reflects today’s pressure sensitive adhesives market realities and future market possibilities for the forecast period.
- The report segments and analyzes the market in the most detailed manner to provide a panoramic view of the market.
- The vital data/information provided in the report can play a crucial role for market participants and investors in identifying the low-hanging fruits available in the market and formulating growth strategies to expedite their growth process.
- This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders, and validation and triangulation with Stratview Research’s internal database and statistical tools.
- More than 1,000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles, have been leveraged to gather the data.
- We conducted more than 15 detailed primary interviews with market players across the value chain in all four regions and industry experts to obtain both qualitative and quantitative insights.
Report Customization Options
With this detailed report, Stratview Research offers one of the following free customization options to our respected clients:
Company Profiling
- Detailed profiling of additional market players (up to three players)
- SWOT analysis of key players (up to three players)
Competitive Benchmarking
- Benchmarking of key players on the following parameters: Service portfolio, geographical reach, regional presence, and strategic alliances
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